Maintain work life balance through wise planning


A ‘work life’ balance is an ability of personnel to maintain a healthy balance between their work roles, their personal responsibilities, and family life. Presently, corporations are progressively recognizing the significance of helping their employees to attain this balance because as employees have more conflict between their work and personal roles. Clash between employees and work commitments augment stress.


Another factor which create trouble in work life balance is the shifting landscape in work environment. Today in cutting age competition, most of the companies adopt advanced technology and move into globalization and task of employees is not limited to specific region.  Personnel can work from any location with technical mechanisms like laptops, tablets, and smart phones. Software engineers can access work emails and assignments 24/7. Though technical modernization offers sparkling benefits, and flexible working pattern, still it can pose the risk of distorting between work and personal life. Cab facility is also a wonderful option for software engineers to maintain healthy work life balance.

If proper balance between work and personal life is not made, it unfavourably impact on personnel as well as on the output of businesses. Stressed employee may exhaust while doing project work and it leads to lower productivity at work, major health problems and absenteeism. Additionally it may result in poor personal and co-worker relationships and reduced job satisfaction.

According to management experts, multinational organizations can resolve such issue by helping their employees in their personal problems. Companies can implement strategies like setting employees flexible working hours to design their work pattern. This may lessen, conflict between work and personal responsibilities. Flexible working options include allowing employees to work from home, adjust their working hours to meet personal commitments, use remote working, compressed work weeks, and job sharing. Management team must inspire employees to use annual leave. Currently, organizations are also implement wellness programs, which include offering stress reduction and time management workshops to ease employees and comfortable at work.  

To condense the facts, it is well realized by organizations that an employee’s gratification in their personal life and their ability to meet personal commitments immensely affects their career growth and high yield for company. Therefore, organization put great efforts to assist employees to attain a good work life balance, increases work satisfaction, upsurges their loyalty to their employer, and helps employers to accomplish career permanency.

Discover reverse gear in life to fulfil unexecuted ambitions


Ambition are basically a strong desire to attain success, power, or wealth. The main aim of person in life is to chase his/her dream, because an ambition can be linked with a dream.



In early stage of life, individuals face number of problems and their dreams are not satisfied. The reasons may be lack of experience, knowledge, fund scarcity, or sometimes due to not getting social appreciation. Therefore their ambitions are not fulfilled which result in emotional disturbance and many times may create sorrow and dullness in life.

People who could not get chance to realize their ambitions in early stage of life may work out at later stage and try to chase those unfulfilled ambitions with resources available and through rich experience of their life. These ambitions may be like participating in music concert, organizing business conference, celebrating giant parties on special occasions.

In a lively instance, a female approaching to late 50s was enthusiastic for celebrating her special moment of life and gain recognition among family members in order to get self-satisfaction. It was her dream since early childhood to look gorgeous and leave extraordinary impression on her surrounding people. In embryonic stages of life, she dressed up simply, showed shyness and could not expressed her inner feelings to make her persona dazzling. It had several reasons. People always thought about her as a dull or average girl who can do just normal things and not professional. At early stages, she did not have resources like money, supportive persons, enough experience to chase her unimaginable dream. It really hurt her and she had a dream to make her persona magnificent.  As time passed, she faced ups and down in life. Gradually, she was adept to boost mental aspects of life and learnt to team up the folks. On special day in late 50s of her life, when she went for dining out in glittering attire in grand restaurant, surrounding folks were magnetized to her family  and made her special moment unforgettable with surprised celebration. It was really great and enjoyable experience for her. She gained self-power that pushed her to live quality life. In thanksgiving note, she wrote that when people do not chase dream in young age, they can watch her video in which her special moments are captured and she discovered reverse gear to chase unexecuted ambitions and boosted self-satisfaction.  Therefore we must have to make efforts to make our life blissful.


Gist of this write up is that ambition is a passion that never let people to go down in the life because it is the solid ground for living in materialistic world. It may become cause the downfall of the people when it is raced through wrong way in early phase of life. But in the dusk of life, people have experience, affluence and they can learn to fulfil their ambitions. Therefore their mind turn young and become driving force to live pleasurable life.

People exploited my honesty

Honesty reflects true human nature, high level principles, strictness and good character. Honest people are truthful, trustworthy or genuine and stick to their belief. In any society, people like honesty in affairs because such persons are authentic, caring and they show maturity. Truthful persons do not try to gain popularity instead they follow their philosophies.


It is highly difficult for honest people to survive in corrupt society and they are exploited up to extent that their existence may be threatening or challenging. Though honesty is a good leadership quality but still such individuals have to suffer a lot in their life.

I grew up in nuclear family holding firm beliefs and adopting high life principles. It is natural that life has ups and downs and we cannot have smooth path to chase our dreams or objectives. Since childhood I was very simple, have altruistic behaviour and tried to be good to others but people surrounding me were not reciprocating the same. I did not have huge expectations from near ones or surrounding people but normal behaviour is anticipated. My honesty was many times slayed and I was put in trouble as I stepped ahead in different stages of life. People thought that I will never raise any concern and they continued to oppress me any time they wanted. My honest feelings are crushed and I always take care to make comfortable to others. Just envisage how long it can go. I am a living entity. I was doing my righteous job as I am strong believer of God.

People use my honesty as a tool to keep them secure and enjoy their life on the pillar of my honest approaches.  With degradation and repetitively receiving dishonour from surrounding people, I became full of sorrow. The only strong support of my breath was that God always showered me with its blessing. I feel that whatever I do in my life, with others is recorded in God’s book and when I will appear in front of God, I will have no option to falsify any action I would have done in materialistic world. Therefore I never shout or develop a feeling of revenge from people who exploit me.  Still, I sometimes take a bath of sorrow which makes me uncomfortable.

Now with age I have maturity to cope up with dishonest guys and learn to tackle them. I get strength from the moral mantras of great saints and leaders like Swamy Vivekananda and noble writings of Saint Kabir.

In essence, honesty is the mainstay of human existence and its exploitation is heinous crime. We have to learn strategies cope up with persecution through gaining broad knowledge and impart moral values to guide future generation in order to develop clean and enriched society.

Social networking sites are strong medium for advertising of new brands

Social media is emerging as a great platform for promotion of business in global market. Facebook and Twitter, combined with the vastness of their user bases and their extended reach, have redefined the way new brands communicate with their customers. In business world, there is neck to neck competition among companies therefore marketers try to reach wider range of consumers through different channels. Social media serves as an excellent corridor for promotion of merchandize.  Through social media, companies can generate more business but also connect with targeted customers.




Foe new and emerging brands, social media advertising is highly fruitful because it can be economical and generate huge customer base around the globe. Company managers can reach targeted consumers to augment sale of branded items. Social media marketing also enhances brand awareness. It also increases responsiveness. Social media facilitates the customers to give and receive feedback in timely manner about any product or service. In order to compete in fiercely competitive environment, companies must create their website and active in social media to augment their brand image and increase productivity. A social networking forum proficiently creates a social environment for companies as well as targeted and probable customers. These platforms are informative and customers get deep knowledge about business, company functioning and about desired products.

Social networking sites let customers to know the latest brands which in turn assist them to make good purchase decisions. Therefore companies to need to become active in these sites. Social networks enables company managers/ professionals to interact and deal with customers on a personal level. In order to succeed in social media, marketers must be strategic and innovative. Social media drives traffic with referrals.


In final words, social networks are powerful tools for advertising the products and services. These sites like LinkedIn, Facebook permits marketers to access potential customers without any investment and explain nature of business in details. Customers can also explore vast information about products, and they can respond in timely manner. In nutshell, social network sites can enhance business and boost sale of company.

Impact of datafication on industry


In this millennium, businesses are sprouting at unparalleled rate. The major grounds for such growth is modern technology using data. Data is highly important for business operations.  The accelerated of rising data is prompted by extensive use of mobile devices, BYOD policies and the affordability of sensors.




At focal point, datafication is the practice of revolving several aspects of life into data and altering it to create value. Datafication relates to the use of digital technologies to unembed the knowledge associated with physical objects by decoupling them from the data linked with them.

With reference to business operations, datafication is performed in organization with the use of tools, technologies and processes to extract data and eventually augment business objectives.  Nearly, all industries actively use datafication process to improve their process. With data, companies can be tracked, monitored and finally optimized. This will assist businesses to enhance efficiencies, increase output. Datafication helps to perform daily task and use maximum resources.

Datafication has positive impact on industry performance. For example, financial institutions can control data to evaluate a person’s honesty and risk factors when applying for a loan. While in hiring and recruiting process, organizations can replace personality tests with datafication to deeply appraise the behaviour, working style, personality of candidate. It can be said that datafication can transform the business and enable the organization to touch the pinnacle in global platform.

In ending the dialog, it is well comprehended that datafication has drastically transformed the business as well as society. It aids in high productivity and considerably improved the businesses.

Ways to conquer shyness


Emotions are integral reflection of human behaviour. Shyness is one of the emotions that people exhibit in social situations, at work or in school environment. It may affect their personality if it is intense and interfere with life success.   



In psychological reference, shyness is the propensity to feel awkward, worried or tense during social happenstances, especially with unacquainted people. In such conditions, shy people may show some physical symptoms like blushing, sweating, a beating heart or stomach problems. They may develop negative feelings about themselves; worries about how others think about them and have a tendency to withdraw from social communications.

It is well observed majority of people feel shy occasionally. But shyness is severe in some people and it hampers in social interaction. It may have dangerous consequences in social relations. There are effectual strategies to lessen shyness in social situation. Firstly, it is imperative to develop confidence through action, learning, practice, and mastery. In order to overcome shyness, an effective way to assess the situation in which people feel shyness and try to remove such triggers through learning. In this way people will not avoid social interaction and reduce social anxiety. Another way to lessen shyness is to communicate with people like strangers and engaged in social activities. It will reduce fear and people feel free to talk in social gathering. Involvement in creative activities, taking task challenges boost up confidence level and overcome shyness.

Shyness is a natural emotive response of people but if it is intense, it may interfere in development .Because Shyness can make people uncomfortable, self-conscious, nervous, bashful, timid, or insecure. It is important to comprehend the ways to lessen it and mindful of situation in which they may feel shyness. It is a fact that we cannot change inner nature but through practice it can be reduced and learn to cope up in social situations.

How beneficial a Genetic testing for people


Genetic testing is a kind of medical that detects variations in genes, proteins and chromosomes. The results will display whether persons have a genetic disorder, are at risk for developing one or passing it on.



Genetic tests fare used for several reasons. These include

-Diagnosing genetic diseases in unborn babies
- To know whether people carry a gene for a disease and might pass it on to their children

-Screening embryos for disease

-Testing for genetic diseases in adults before they cause symptoms

-Making a diagnosis in a person who has disease symptoms

-Figuring out the type or dose of a medicine that is best for a certain person.

Genetic tests are performed by taking samples of saliva, blood, hair, skin or tissue.

The three methods of genetic tests are molecular, chromosomal and biochemical. Molecular genetic tests (or gene tests) study single genes or short lengths of DNA to identify variations or mutations that lead to a genetic disorder.

Chromosomal genetic tests investigate whole chromosomes or long lengths of DNA to see if there are large genetic changes, such as an extra copy of a chromosome, that cause a genetic condition.

Biochemical genetic tests examine the amount or activity level of proteins; abnormalities in either can indicate changes to the DNA that result in a genetic disorder.


Advantages of Genetic Testing: Through genetic testing, doctors can diagnose diseases and provide prevention tips and multiple treatment options to patients. A negative result can give immediate relief from fear and uncertainty. Some results help persons decide about having children and can prevent real sorrow. New-born testing can catch lifelong genetic disorders early so prevention and treatment can be started instantly.

With great positive outcome of perfuming genetic testing for diagnosing, treating and preventing illness, there are some drawbacks also. Suppose, a healthy person, if genetic test gives a positive result, it does not indicate that he/she will develop a disease. On the other hand, in some situations, a negative result does not guarantee that patient will have a specific disorder.

In summarizing the facts, Genetic testing investigate person’s DNA, the chemical database that carries instructions for body's functions. Genetic testing can reveal changes (mutations) in human genes that may cause disease. It is useful to detect any disorder at early stage so that preventive measures can be taken.

Important: This article is developed through environmental information and personal view of writer. Writer is not responsible for any disagreement.

Featured post

Self-help during sudden heart attack

Heart attack is a shocking health hazard that does not offer time to the person or attendants to handle the critical situation. Especially i...