Implementation of E-commerce Policy


E-commerce is associated with selling products and services online. E-commerce requires a refined content management system and a strategy that combines many separate elements. E-Commerce is the vital application of the new communication technology. Producers, traders and consumers can expand their market more speedily and get more information than earlier time. The electronic commerce has entered the businesses in numerous way.


E-commerce policies, when implemented efficiently, can augment business. While implementing ecommerce policies, merchants must remember that this process is not best suited for all kinds of products and services. The effective strategy is a "clicks-and-mortar" approach that pools online competences with more traditional retail resources.

E-commerce requires some definite considerations. To make effectiveness and get benefit, E-commerce strategy must follow some different standard. CEO and other staff company should scheme out successfully E-commerce policy implementation to boost the product sale and escalate profit.


Ecommerce dealers have numerous options to get site traffic, enhancing customer relationships, and finally improving sales and profitability.


While planning to implement E-commerce strategies, Managers must inherit strong leadership quality, which in turn require making analysis of E-commerce issues and company’s pros and cons. Understanding the issues of E- Commerce will help managers to take wise decisions and they can demonstrate their company policy well. Managers must work out the Internet changes that will attract to customer and move company toward positive direction. Strategies must not be planned in such a way that it looses main Internet property.



Fundamental properties of Internet must be used to implement any strategy and according to customer response, Internet changes should be done to increase profitability. Sometimes customers are attracted to traditional Commerce so CEO must not reject traditional system of E-commerce while planning to implement in strategies due to technological advancement. Outright rejection of traditional system may lead to failure.

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